As a content driven site, with a number of sub properties, one of the challenges of this project was migrating existing content from an old structure to a new widgets based structure. The Pixel Shop was able to complete this process by creating custom macros and web services.
Technically, the websites’ architecture share a common hosting platform and administration back-end; SE Health’s team members only need to access one tool to add and edit content across all their business lines. The websites also contain a series of integrations, such as an integration with Taleo, which keeps career opportunities current.